IGNOU MBA Study Material - Welcome to IGNOU MBA Study Material Section , Here you will findIGNOU MBA MS-611 Books, which will help those students who dint receive books by post can study online by downloading theses books. Here IGNOU4U has uploaded Some IGNOU MBA Books to be helpful to students who want to study online.
MS-611 Rural Marketing
Block-1 Rural Markets--An Overview 
Block-2 Understanding the Rural Consumer 
Block-3 Product and Pricing Decisions for the Rural Markets 
Block-4 Managing the Promotion 
Block-5 Accessing Rural Markets 
Block-6 Understanding Rural Merketing Process--Case Studies